social values

ADVERTISEMENT learning or instruction. An example of a broadcast may include accusations of a celebrity or other individual committing a crime with no verifiable factual support or evidence of such claims. It can be said that many viewers and social critics disapprove of how media, particularly TV and cable, seem to hurtle from one event to another, often dwelling on trivial, celebrity-driven content [6] As seen with the commodification celebrities and public figures/leaders, news media is more frequently commodifying and selling the stories of people’s lives for pure viewer reaction and entertainment, as opposed to more focus being placed on real stories with informative meaning behind them. Infotainers are entertainers in infotainment media, such as news anchors or "news personalities" who cross the line between journalism (quasi-journalism) and entertainment. Notable examples in the U.S. media are Barbara Walters, Katie Couric, Keith Olbermann, Glenn Beck, Don Lemon, Maury Povich, Deborah Norville, and Geraldo Rivera among others. Barbara Walters, though not the first to cross the line between news and personality stories, is for many the quintessential news-media icon. Her career dates back to the 1950s, and her current prominence at ABC is largely due to celebrity interviews, with a long running co-anchorship on 20/20 with Hugh Downs and, later, John Stossel until 2004, and her overlapping morning infotainment show The View. When Geraldo Rivera became the host of his own news-oriented talk show on CNBC, others within the NBC organization voiced their protest, including Tom Brokaw who was reported to have threatened to quit. Rivera had a notorious history as a "sleaze reporter" and daytime talk show host, where he and one or two others were representative of "Tabloid talk shows"; television seen to have little social value or redeeming intelligence, but still popular with viewers.

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